A Memoir In Progress
by Levi Asher on Friday, January 2, 2009 01:51 am
In January 2009 I began writing a memoir of a dramatic decade I spent in the Internet industry, 1993 to 2003. I blogged a new chapter each week, enjoying and learning from the great comments posted in response along the way, and finished the first draft in December 2009. I'm now working on revisions. Here, still untitled, is a life in progress:
Chapter One: THE BREAK

Summer 1993: why I was working on Wall Street; a co-worker alerts me to the existence of the Internet.
Chapter Two: FINDING THE INTERNET

Fall 1993: I hunt down and find the Internet, becoming obsessed with Usenet newsgroups; rec.music.dylan; literature on the early Internet.
Chapter Three: BECOMING LEVI ASHER

Winter 1993/1994: I publish a short story in the first online literary journal Intertext and change my name.
Chapter Four: LOST IN THE SUPERMARKET

Spring 1994: I get an idea for a site called Literary Kicks.
Chapter Five: THE LAUNCH

Summer 1994: The World Wide Web grows more popular; I launch Literary Kicks one quiet summer day.
Chapter Six: ENTER MOZILLA

Summer/Fall 1994: Technological innovations on the web; the first "browser war" begins; life on Wall Street.
Chapter Seven: CLOSE ENCOUNTERS OF THE WEB KIND

Fall/Winter 1994: meeting a whole lot of new friends; "creatures of the web".
Chapter Eight: JOB-HUNTING: HOTWIRED, DELPHI AND PATHFINDER

Winter/Spring 1995: a new job market emerges in New York City; I seek out and evaluate various job opportunities.
Chapter Nine: THE BEAT

Spring 1995: the neo-online Beat Generation/literary scene in the early web days.
Chapter Ten: THE SUMMER OF THE WEB

Summer 1995: I begin working at Time Inc. New Media (Pathfinder); Grateful Dead concerts.
Chapter Eleven: IN THE PATHFINDER BASEMENT

Fall/Winter 1995: Working for Time Inc.'s web startup, Pathfinder.com.
Chapter Twelve: LIT SCENE

Winter/Spring 1996: a new literary scene emerges online; organizing the world's first "web writer's reading" in downtown New York City.
Chapter Thirteen: CLICKING THROUGH

Summer 1996: technical challenges at Pathfinder; the emergence of Silicon Alley; early moves in the Internet advertising field.
(First Quarter Interlude)
Chapter Fourteen: DISCONNECT

Fall 1996: a historic opportunity to create a book of fiction and poetry from the web.
Chapter Fifteen: PATHFINDER GETS PERSONAL

Fall/Winter 1996: an amazing disaster at work, Pathfinder's Personal Edition.
Chapter Sixteen: MOVING TARGET

Spring/Summer 1997: turmoil in Silicon Alley; two Beat heroes die.
Chapter Seventeen: GETTING REVIEWED

Fall 1997: Coffeehouse: Writings From The Web is published; we get a few good reviews and one bad one.
Chapter Eighteen: DISNEYWORLD

Winter 1997/1998: Staying sane in Silicon Alley; unhappiness at work; a Dostoevsky project.
Chapter Nineteen: DINNER WITH DOSTOEVSKY

Spring 1998: I direct a digital movie of Notes From Underground
Chapter Twenty: WEBBY VALLEY

Spring/Summer 1998: LitKicks going nowhere fast; dreams of indie publishing
Chapter Twenty-One: MY MOVIE

Summer/Fall 1998: My digital movie of Notes From Underground hits the streets
Chapter Twenty-Two: FRINGE

Summer/Fall 1998: Drifting at Time Warner; more work disasters and literary frustrations
Chapter Twenty-Three: JOB-HUNTING: BROADCAST AND IVILLAGE

Winter 1998/1999: The dot-com stock market begins to peak; I entertain job offers and plot my next move.
(Second Interlude: July Breather)
Chapter Twenty-Four: LIKE IT'S 1999

Early 1999: Why I needed to get rich quick; turbulence at work and at home; the kids; rooftop dreaming.
Chapter Twenty-Five: DESIGN PATTERNS FOR AGONY

Early 1999: Arriving for the new job at iVillage; hesitating to walk in the door; why bad tech projects happen to good people.
Chapter Twenty-Six: WORKING FOR CANDICE CARPENTER

Early 1999: The inspiring leader of iVillage.com; courage and anarchy; work as a character-building experience; a new CTO is hired.
Chapter Twenty-Seven: A LITERARY LIVING ROOM

Early 1999: Why I didn't care about the late 1990s lit scene; poetry clubs of Greenwich Village; performing at the Living Room with David Amram.
Chapter Twenty-Eight: BEFORE THE IPO

Early 1999: Borrowing money for a stock market gamble; chaos and a new boss at work.
Chapter Twenty-Nine: CELEBRATION DAY

March 1999: The long-awaited iVillage IPO is a big success; parties begin.
Chapter Thirty: METAMORPHOSIS

Spring 1999: After the IPO; willing myself reborn; planning a big 5th birthday party/concert for Literary Kicks.
Chapter Thirty-One: BACCHANAL

Summer 1999: The meaning of happiness; searching for my place in the world; iVillage goes to the movies; the Literary Kicks Summer Poetry Happening at the Bitter End.
Chapter Thirty-Two: BREAKING POINT

Late Summer 1999: Transferring into the marketing department at work; confusion and malaise; Pokemon cards and San Francisco; divorce.
Chapter Thirty-Three: SINKING

Fall 1999: Finding a new home; dealing with post-divorce trauma; things go from bad to worse at work.
Chapter Thirty-Four: MILLENNIUM

Late 1999: On "probation" at work; getting my swagger back; Eminem and Kid Rock; becoming a hermit in Times Square; the Y2K scare and the turn of the millennium.
Chapter Thirty-Five: RUNNING THE NUMBERS

Early 2000: Working with the Community team; learning how to develop product proposals; launching member profiles; listening to Springsteen; a quiet peak moment passes unnoticed by all.
Chapter Thirty-Six: THE BIG SLIDE

Spring/Summer 2000: An article in Barron's magazine kicks off the dot-com stock crash; prices plummet; an industry falls apart.
Chapter Thirty-Seven: PICKING UP

Fall/Winter 2000: After the crash, a destroyed industry gathers its resources; mentoring sessions with Candice Carpenter; initial plans for LitKicks 2.0; the Mets in the World Series; a confusing election night; an unexpected turn of fate.
(Third Interlude: Bringing it Home)
Chapter Thirty-Eight: VERSION 2.0

Winter/Spring 2001: Digging into Java programming; dot-com market continues to slide; reinventing Literary Kicks as a community site.
Chapter Thirty-Nine: FALLING OUT

Summer 2001: worrying about getting laid-off; plans for BobDylan.com; getting laid-off; becoming an independent consultant and thinking about e-books; a welcome phone call.
Chapter Forty: TUESDAY

September 2001: scrambling to finish BobDylan.com in time; an all-nighter followed by a strange day; dust in Battery Park, firemen and the primal scene.
Chapter Forty-One: GATHERING

Late 2001: the aftermath of September 11; self-publishing my first novel as an e-book; getting a literary tattoo on my 40th birthday.
Chapter Forty-Two: POETRY AND POLITICS

Early 2002: intense debates about how the USA should respond to Al Qaeda; getting back onto the poetry reading circuit; being unemployed; a new poetry club opens up at the corner of Bleecker and Bowery; the LitKicks Spring Peace Poetry Happening.
Chapter Forty-Three: LUCKY GUY

Summer 2002: a cool new job building websites for art museums; the philosophy of poker; finally getting together with Caryn; climbing a mountain; being in love; farewell to the cool new job.
Chapter Forty-Four: HOW TO GO BROKE

Late 2003: unemployed again; borrowing money from the parental units; searching for business opportunities for LitKicks; another Bowery Poetry Club reading.
Chapter Forty-Five: SINGLE POINT OF FAILURE

Early 2003: breakdown in the classroom; a wayward Sharpie; the invasion of Iraq; message board policy debates; bounced paychecks; reaching an all-time low.
Chapter Forty-Six: THE RAFT

Summer 2003: a new teaching job; learning .NET; a new consulting gig; learning PHP; wondering what to do with LitKicks; not seeing the literary blogosphere; kids growing up; big questions and the eternal search for whale oil in the universe.
Chapter One: THE BREAK

Summer 1993: why I was working on Wall Street; a co-worker alerts me to the existence of the Internet.
Chapter Two: FINDING THE INTERNET

Fall 1993: I hunt down and find the Internet, becoming obsessed with Usenet newsgroups; rec.music.dylan; literature on the early Internet.
Chapter Three: BECOMING LEVI ASHER

Winter 1993/1994: I publish a short story in the first online literary journal Intertext and change my name.
Chapter Four: LOST IN THE SUPERMARKET

Spring 1994: I get an idea for a site called Literary Kicks.
Chapter Five: THE LAUNCH

Summer 1994: The World Wide Web grows more popular; I launch Literary Kicks one quiet summer day.
Chapter Six: ENTER MOZILLA

Summer/Fall 1994: Technological innovations on the web; the first "browser war" begins; life on Wall Street.
Chapter Seven: CLOSE ENCOUNTERS OF THE WEB KIND

Fall/Winter 1994: meeting a whole lot of new friends; "creatures of the web".
Chapter Eight: JOB-HUNTING: HOTWIRED, DELPHI AND PATHFINDER

Winter/Spring 1995: a new job market emerges in New York City; I seek out and evaluate various job opportunities.
Chapter Nine: THE BEAT

Spring 1995: the neo-online Beat Generation/literary scene in the early web days.
Chapter Ten: THE SUMMER OF THE WEB

Summer 1995: I begin working at Time Inc. New Media (Pathfinder); Grateful Dead concerts.
Chapter Eleven: IN THE PATHFINDER BASEMENT

Fall/Winter 1995: Working for Time Inc.'s web startup, Pathfinder.com.
Chapter Twelve: LIT SCENE

Winter/Spring 1996: a new literary scene emerges online; organizing the world's first "web writer's reading" in downtown New York City.
Chapter Thirteen: CLICKING THROUGH

Summer 1996: technical challenges at Pathfinder; the emergence of Silicon Alley; early moves in the Internet advertising field.
(First Quarter Interlude)
Chapter Fourteen: DISCONNECT

Fall 1996: a historic opportunity to create a book of fiction and poetry from the web.
Chapter Fifteen: PATHFINDER GETS PERSONAL

Fall/Winter 1996: an amazing disaster at work, Pathfinder's Personal Edition.
Chapter Sixteen: MOVING TARGET

Spring/Summer 1997: turmoil in Silicon Alley; two Beat heroes die.
Chapter Seventeen: GETTING REVIEWED

Fall 1997: Coffeehouse: Writings From The Web is published; we get a few good reviews and one bad one.
Chapter Eighteen: DISNEYWORLD

Winter 1997/1998: Staying sane in Silicon Alley; unhappiness at work; a Dostoevsky project.
Chapter Nineteen: DINNER WITH DOSTOEVSKY

Spring 1998: I direct a digital movie of Notes From Underground
Chapter Twenty: WEBBY VALLEY

Spring/Summer 1998: LitKicks going nowhere fast; dreams of indie publishing
Chapter Twenty-One: MY MOVIE

Summer/Fall 1998: My digital movie of Notes From Underground hits the streets
Chapter Twenty-Two: FRINGE

Summer/Fall 1998: Drifting at Time Warner; more work disasters and literary frustrations
Chapter Twenty-Three: JOB-HUNTING: BROADCAST AND IVILLAGE

Winter 1998/1999: The dot-com stock market begins to peak; I entertain job offers and plot my next move.
(Second Interlude: July Breather)
Chapter Twenty-Four: LIKE IT'S 1999

Early 1999: Why I needed to get rich quick; turbulence at work and at home; the kids; rooftop dreaming.
Chapter Twenty-Five: DESIGN PATTERNS FOR AGONY

Early 1999: Arriving for the new job at iVillage; hesitating to walk in the door; why bad tech projects happen to good people.
Chapter Twenty-Six: WORKING FOR CANDICE CARPENTER

Early 1999: The inspiring leader of iVillage.com; courage and anarchy; work as a character-building experience; a new CTO is hired.
Chapter Twenty-Seven: A LITERARY LIVING ROOM

Early 1999: Why I didn't care about the late 1990s lit scene; poetry clubs of Greenwich Village; performing at the Living Room with David Amram.
Chapter Twenty-Eight: BEFORE THE IPO

Early 1999: Borrowing money for a stock market gamble; chaos and a new boss at work.
Chapter Twenty-Nine: CELEBRATION DAY

March 1999: The long-awaited iVillage IPO is a big success; parties begin.
Chapter Thirty: METAMORPHOSIS

Spring 1999: After the IPO; willing myself reborn; planning a big 5th birthday party/concert for Literary Kicks.
Chapter Thirty-One: BACCHANAL

Summer 1999: The meaning of happiness; searching for my place in the world; iVillage goes to the movies; the Literary Kicks Summer Poetry Happening at the Bitter End.
Chapter Thirty-Two: BREAKING POINT

Late Summer 1999: Transferring into the marketing department at work; confusion and malaise; Pokemon cards and San Francisco; divorce.
Chapter Thirty-Three: SINKING

Fall 1999: Finding a new home; dealing with post-divorce trauma; things go from bad to worse at work.
Chapter Thirty-Four: MILLENNIUM

Late 1999: On "probation" at work; getting my swagger back; Eminem and Kid Rock; becoming a hermit in Times Square; the Y2K scare and the turn of the millennium.
Chapter Thirty-Five: RUNNING THE NUMBERS

Early 2000: Working with the Community team; learning how to develop product proposals; launching member profiles; listening to Springsteen; a quiet peak moment passes unnoticed by all.
Chapter Thirty-Six: THE BIG SLIDE

Spring/Summer 2000: An article in Barron's magazine kicks off the dot-com stock crash; prices plummet; an industry falls apart.
Chapter Thirty-Seven: PICKING UP
Fall/Winter 2000: After the crash, a destroyed industry gathers its resources; mentoring sessions with Candice Carpenter; initial plans for LitKicks 2.0; the Mets in the World Series; a confusing election night; an unexpected turn of fate.
(Third Interlude: Bringing it Home)
Chapter Thirty-Eight: VERSION 2.0

Winter/Spring 2001: Digging into Java programming; dot-com market continues to slide; reinventing Literary Kicks as a community site.
Chapter Thirty-Nine: FALLING OUT

Chapter Forty: TUESDAY

Chapter Forty-One: GATHERING

Chapter Forty-Two: POETRY AND POLITICS

Chapter Forty-Three: LUCKY GUY

Chapter Forty-Four: HOW TO GO BROKE

Chapter Forty-Five: SINGLE POINT OF FAILURE

Chapter Forty-Six: THE RAFT


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