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DOES LITERARY FICTION SUFFER FROM DYSFUNCTIONAL PRICING? A Conversation

by Levi Asher on Wednesday, August 29, 2007 08:09 pm
Economics, Publishing


LitKicks has asked a variety of book industry professionals (including publishers, authors, agents, editors, distributors, sales representatives, booksellers, librarians, critics and bloggers) a question: "Does literary fiction suffer from dysfunctional pricing?" Below is the record of a conversation that took place in September and October 2007.

Introduction and Project Goals

• Levi Asher

Phase One: Primary Sources

• Richard Nash (publisher, Soft Skull), Mark Sarvas (author, Harry, Revised), Scott Hoffman (agent, Folio)

• Simon Lipskar (agent, Writer's House), Keith Arsenault (sales, PGW/Perseus), Dave Weich (marketing director, Powell's)

• First Week Summary by Levi Asher

• David Poindexter (publisher, MacAdam/Cage), Danielle Marshall (marketing/promotion, Powells), Kelly Nagle (librarian)

• Alan Sorensen (Graduate School of Business, Stanford University), John Freeman (President, National Book Critics Circle), Ami Greko (marketing director, Folio Literary Management)

Phase Two: Debate and Discussion

• The Case for Change by Levi Asher

• Sarah Weinman (book critic, blogger), Tao Lin (author, Eeeee Eee Eeee, Bed), Ron Hogan (author, The Stewardess is Flying the Plane!, blogger)

• Simon Lipskar (literary agent, Writer's House), Kassia Krozser (blogger, Booksquare), Doug Seibold (publisher, Agate)

• The Pleasures of Paperbacks by Jamelah Earle

Phase Three: Statistics, Estimates and Models

• Figuring Out the Book Business by Levi Asher

• Fantasy Publisher League, Part One (A Hypothetical Fiction Frontlist) by Mary Delli Santi

• Fantasy Publisher League, Part Two (Simon Collins & Random Day's Typical Year) by Mary Delli Santi

• Fantasy Publisher League, Part Three (Ups and Downs in Simon Collins & Random Day's Third Year) by Mary Delli Santi

Conclusions

• On Critiquing the Industry by Levi Asher

• Finale: A Plea From Paperback Readers by Levi Asher




This blog post is part of the series Does Literary Fiction Suffer From Dysfunctional Pricing?. The next post in the series is Does Literary Fiction Suffer From Dysfunctional Pricing (Introduction).


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